Pitch Development
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Pitch Development •
Not all presentations are created equal. You know that some are just much more important than others.
Why are your audience going to choose you over their other options? That's the question you have to answer.
We’ll be looking at all the things that can be done to improve your win probability:
Before, during & after the pitch
Ultimately, it will come down to the quality of the story that you tell your audience. This story has to be their story and not yours.
You are the guide in their hero's story. You have to embed their story into the whole presentation, ultimately showing them:
Why they need to get to the better future
What’s in it for them when they do
How you help them get there
Everything you present and say has to make them see themselves having that better future.
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The crafting of the message
The development of the story – the balance between emotional and rational
The creation of the deck
Rehearsal, feeding into delivery
Mastery over attention and time
What your body language is saying
Exploring what you say and most importantly, how you say it. Every word either improves or worsens your pitch.
Demonstrating that you are the right fit for them
Put in the effort to find the correct messaging, prepare properly and rehearse with purpose.
As an external, expert and exacting eye, I'll make sure you do, so that you can win hearts and minds! Oh, and business.